VENDORCO Blog

VENDORCO helping to expand retail success

How to find a qualified Costco Rep?

Susan Walker - Wednesday, December 28, 2011

If you are looking for a qualified Costco Representative, look no further than VENDORCO. Our expertise is derived from over 20 years of experience working both inside and outside of Costco Wholesale. Our successful track record speaks for itself. If you’re looking for a company with the knowledge and know-how, the connection, experience, and history of Costco Wholesale, then you are looking for VENDORCO.

Contact us today for more information or to get started:

help@vendorco.com | (866) 883-4480

What should a qualified representative accomplish?

Susan Walker - Thursday, December 22, 2011

A qualified representative should be realistically qualified and experienced in specific retail venues. Representatives that claim to work with all retail cannot possibly have the depth of knowledge that a focused manufacturer representative has.

A qualified representative should be focused on growing revenue for your company. As such, they should offer fair and reasonable compensation for their services.

Qualified manufacturer representatives should have the ability to speak the language of their retailer(s), create presentations according to their standards, be in contact with or have connections to the buyers/assistant buyers, and they should have knowledge of the undisclosed nuances that will help your company succeed.

If a program is denied, your manufacturer representative should have a plan of action for where to go next. If a program is accepted, your manufacturer representative should be aware of the next steps, and what will be expected from your company.

What are the dangers of working without a Manufacturer Representative?

Susan Walker - Wednesday, December 21, 2011

Without proper knowledge and proper representation, your company may be subject to missed opportunities, from a revenue standpoint, and a brand building position.

Some of the dangers we have seen with companies that choose to navigate retail independently include undercutting price point, missed product opportunities, inappropriately packaged items, poorly targeted demographic, flawed revenue calculations, and much more.

The risks involved with a qualified manufacturer representative are minimal, but the benefits are vast. Working with a manufacturer representative requires little to no investment, and high payoffs. Given this information, it only makes sense to find the right manufacturer representative for you company.

How can a Manufacturer Representative increase revenue for my company?

Susan Walker - Friday, December 16, 2011

A qualified manufacturer representative carries years of experience surrounding their retail scope. It is through hands on experience that the secrets and tricks of certain retailers become revealed. Simple facts that are not readily available to the average manufacturer can increase your revenue significantly. These tricks are second nature to qualified, experienced manufacturer representatives that may you may take advantage of by utilizing a representative company.

At VENDORCO, we have seen how our services can benefit manufacturers of all shapes and sizes. Because of our knowledge and experience, we are able to speak the language of our targeted retail company (Costco Wholesale) in a way that appeals to their interests. We are able to position our clients programs in the most optimal way, and craft programs that will bring in the most revenue possible.

These are just a sample of the advantages experienced by companies that partner with qualified manufacturer representatives. 

How can a Manufacturer Representative benefit my team?

Susan Walker - Tuesday, December 13, 2011

How can a Manufacturer Representative benefit my team?

When you partner with a manufacturer representative, you essentially add an experienced team of retail experts to your staff. Your team will benefit from the expert assistance and program management that a manufacturer representative provides. Rather than spending hours researching appropriate methods of presentation, simply refer to your manufacturer representation. If they don’t have the answers you need right away, they will surely know how to get them for you.

Many companies underestimate the ins and outs associated with a retail program. Even hours of independent research cannot compare to years of hands on expertise that a manufacturer representative provides. Your team will experience a stress reduced ease of access to your retailer of choice.

What is a Manufacturer Representative?

Susan Walker - Friday, December 09, 2011

What is a Manufacturer Representative?

If you are looking to place your product into retail, a manufacturer representative will help you pave the way toward a successful program.  A manufacturer representative is often referred to as a product broker, a product representative, a product placement company, or an expert retail broker.

Manufacturer representatives can be used as a third party liaison between your company and the retail venue of your choice. A manufacturer representative is seasoned and knowledgeable as it pertains to their retail scope.

When you partner with a manufacturer representative, you essentially add an experienced team of retail experts to your staff.

December Blogs - Manufacturer Representatives

Susan Walker - Thursday, December 08, 2011

December Blog Topic of the Month: Manufacturer Representatives

December’s blog topic of the month is all about Manufacturer Representatives. By the end of this month we hope that you will understanding what a manufacturer representative is, the benefits of working with a manufacturer representative, how to find a qualified rep, and more!

Stay tuned for answers to the following questions:

What is a Manufacturer Representative?

How can a Manufacturer Representative benefit my team?

How can a Manufacturer Representative increase revenue for my company?

What are the dangers of working without a Manufacturer Representative?

What should a qualified representative accomplish?

How can I find a qualified Costco Representative/Costco Rep?


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