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Road Show Vendor Criteria

Susan Walker - Thursday, September 22, 2011

It is no secret that Costco's vendor criteria can often be tough to meet. Small businesses would have a tough time achieving full roll out placement in Costco Wholesale (full roll out placement is often refered to as in-line sales or standard placement)


Costco places member satisfaction as an extremely high priority; therefore, all items placed in the warehouse must be high quality and provide a significant savings to the member. This high standard of products does not change through any avenue of Costco; however, there are differences in the way Costco buys Road Show items vs. in-line sales items. Companies that are not able to place their products as in-line sales items may have a chance with the Costco Road Show buyers.


Looking for specific details about Costco vendor criteria for Road Show products? Sign up for our webinar "Costco Road Shows: A Complete Guide".


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